Subscribe to Professional Pearl & Bead Stringing via RSS
Best of the Web
Tag Archives: misleading terms
Avoid Misleading and Unethical Gemstone Descriptions
The editor-in-chief of InColor magazine, Jean Claude Michelou, recently wrote a column about the usage of the terms “precious” and “semi-precious” in describing gemstones. Although for years gemologists have been taught to avoid using the terms, the issue has resurfaced … Continue reading
Posted in Business, Gemstones, Reference, Sales
Tagged gemstone, gemstones, misleading terms, precious, semi-precious